LovEvolve® began with one swaddle and one belief — that love art, organic comfort, and human connection are powerful tools in a healing journey. What started in a postpartum moment has grown into a movement that reaches patients, families, students, and communities across every chapter of life.
Sunny Goode
Founder & CEO, LovEvolve®
Sunny Goode is a studio artist, a cancer survivor, and a mother who understood from firsthand experience that the moments when we are most vulnerable, welcoming a new life, facing a diagnosis, and grieving a loss are also the moments when we most need to feel held, seen, and loved.
The Love Swaddle® was LovEvolve®'s first product: an organic cotton swaddle embedded with original love art, designed to wrap a newborn in warmth and connect a new family to postpartum support through the LovEntourage® app. It was simple connection. It was beautiful. And it changed everything.
Because what Sunny discovered was that the combination of love art + organic comfort + connection wasn't just comforting, it was transformative. That formula became the foundation for everything that followed.
"I made the first Love Swaddle® because I wanted a new mother, and a new family to feel held in their hardest moments. I had no idea it was the beginning of a healing movement."
Every LovEvolve® product carries a QR code that opens the LovEntourage® app a curated support ecosystem that connects users to the resources, communities, and care programs that meet them exactly where they are.
Whether a patient is navigating postpartum recovery, cancer treatment, grief, or college stress, the app functions as a non-pharmacological support companion: always available, always compassionate, always connecting people to real help and real community.
The physical product and the digital platform work together as one the blanket holds the body while the app holds the spirit.
Love art + organic comfort + connection: what began as postpartum support has expanded to meet every community where healing is needed most.
The Love Swaddle® was born from the understanding that new motherhood is one of the most vulnerable transitions a person can experience. LovEvolve®'s first product wrapped that vulnerability in love and organic cotton, original art, and a QR code connecting new families to support resources and their community so they can understood exactly what they are going through. The Love Swaddle® is now in 23 hospitals nationwide placing love and support directly into postpartum care.
Grief is one of the loneliest human experiences — and one of the most universal. LovEvolve® expanded its mission to honor those who are navigating loss: the Love Legacy Program was created as a memorial gifting ecosystem, allowing families to honor those they've lost with blankets, pillowcases, and a digital memory wall that keeps love alive. The LovEntourage® Grief app provides grief affirmations, guided support pathways, and connection to their community for those who are walking through their hardest days.
The mental health crisis on college campuses is real and growing. LovEvolve® recognized that the transition into adult life — away from home, navigating independence for the first time is another moment when people need to feel held. Love Pillowcases™ designed for student wellness bring comfort and connection to college communities, embedding the college specific mental health resources directly into dorm rooms and campus care programs.
Sunny's own cancer diagnosis became the catalyst for LovEvolve®'s most significant expansion. As a survivor, she understood that a cancer diagnosis and treatment can strip away comfort, community, and control. A beautiful, organic blanket embedded with access to the American Cancer Society®'s full patient support network could change how a patient experiences their hardest days. The Large Love Blanket™ collection, developed in partnership with the American Cancer Society®, is now offered in cancer centers and hospitals, connecting patients to Access ACS®'s Patient Support programs all through one scan. The American Cancer Society® does not endorse any programs or services.
LovEvolve® sits at the intersection of art, comfort, technology, and human connection offering an alternative to isolation during vulnerable moments. Every product is a delivery system for love and care.
LovEvolve® was built for anyone navigating a moment too big to carry alone. Love is the constant.
"LovEvolve® provides healing tools that are not found in a pharmacy. Sometimes they are found in art, in warmth, in the quiet knowing that someone chose to love and care for you today."